Channel1 Creative Media was born in 1990. Well before DVDs, widescreen tv and streaming video to our phones were thought of.
Our purpose back then was to produce a range of generic workplace training videos that would be marketed to Corporate, Educational and Governmental organisations around Australia and New Zealand.
In fact, the name Channel 1 was decided on because that was where Australians used to access their video cassette recorders on their televisions sets in 1990.
For the first 13 years of our existence, until 2003, Channel 1 also managed the entire production and placement of all advertising for JB Hi Fi. Having produced roughly 400 television commercials over that period as well as countless radio ads, press ads and catalogues certainly armed us with a unique ability to “sell the message”.
Move forward 28 years and not only do we boast a suite of over 300 generic training videos and online eLearning training programs but Channel 1 is now the preferred choice of many large and small Australian organisations for corporate video production.
A key focus for us has been workplace health and safety, staff development as well as sales and customer service training videos. Many of these videos are now available in self paced online learning.
CREATIVITY: Naturally the more you see and do, the more you know what works and what doesn’t. Either way, we are happy to share our ideas with you in an obligation free consultation.
SCRIPT: Some say it’s the most important part of the process. Our writers will prepare your script as if it was their own whilst welcoming your feedback, alterations and or final approval. We are so assured that our writers will develop a script to delight you that we guarantee it. If you are in any way dissatisfied with our attempt to sell your message, we walk away and you don’t pay.
THE SHOOT: Efficient, creative and thorough, our producer/director has been in television and video production for over 30 years. That’s enough experience to make your shoot as stress free and enjoyable as possible. We have access to a variety of cameramen and equipment including Australia’s #1 drone camera pilot so almost any budget is achievable.
TALENT: Whilst we have a group of professional actors, presenters and voiceover talent we like to work with because we know they can and will deliver a performance you will be delighted with, we are happy to cater for any alternative request you may have.
POST PRODUCTION: The very latest in post production editing suites assures you of a slick, effective and engaging video.
THE PROCESS: Although we adopt every production as our own, you remain totally in charge from concept to completion. That way you get the very best of both worlds, our creative hearts and souls giving your production everything we have with you signing off on every part of the process.